LOAD Talents is a division for creatives with voices that deserve to be heard. The stories, abilities and personality each individual brings to the table and what makes them unique is what they are being represented for. LOAD Talents is a natural extension of what we already do at LOAD Creatives having worked on brand building and strategy for various companies for many years. With this new division we can help the talents develop their personal brands to reach their target audiences and to get their points of view heard.
Many brands today want to cast people based on their personalities, values and unique point of views over basing everything on followers and likes, which is why we represent talents that we believe represent the future of social media marketing. Many of our talents have a smaller following, but this does not make them less important on SoMe or for brands, many of them work in various fields, doing multiple things at once. From modelling to styling and creating content, the talents offer a wide repertoire of skills that brands and consumers value.