The purpose of this SoMe content shoot was to create stunning pictures that capture the universe of Sif Jakobs and the jewellery. We managed the concept, styling and creative direction for thes hoot. By working closely together with the brand, the result was a lot of beautiful photos, that capture the feminine and luxurious aspect of the collection. The photos will be used on their social media accounts, so that Sif Jakobs can show new creative and customized content on a regular basis. 

Concept, creative direction and styling: LOAD Creatives

Photo: Anita Eldjarn

Model: Cornelia Palmå