Together with the Danish design agency Femme Regionales, the danish brewery Mikkeller have created a new brand called Final Gravity. The brand's first collection is called "The Bluest Shade of Black" and consists of a total of 17 styles, five of which are unisex. To launch the brand in the best way possible Final Gravity did a shoot. Our responsibility and work for this shoot was casting influencers who were perfect for the job and influencers who corresponded with the visual identity of Final Gravity.